Chi x Eastridge
In 2016, we partnered with Eastridge to create a series called “Inner Circle” where we spotlight events, retailers and local business. We highlighted major retailers such as the Pink Bus Pop-Up, the H&M and Forever21 Grand Opening and supported local events and artists. The series hosted by Lailani Africa and videography by Ruben Escalante. Together we helped promote the redevelopment of Eastridge with a new look and feel through videography, Instagram promotions and community involvement.